LinkedIn Hashtag Generator
Generate professional, B2B-focused hashtags for your business topic. Tip: use specific business terms for more targeted professional hashtags.
Create LinkedIn Hashtag Sets
Three curated sets: Industry (broad reach), Professional (networking), Thought Leadership (authority).
LinkedIn Hashtag Strategy — Complete Guide
A comprehensive guide for professionals and marketers on selecting and using hashtags on LinkedIn to boost B2B visibility, networking, and thought leadership.
Introduction
LinkedIn is the world’s largest professional network and hashtags on this platform are a reliable way to categorize content, reach industry peers, and grow influence. Unlike casual social networks, LinkedIn rewards relevance and expertise. Hashtags help surface your content to followers and to people searching specific topics, enabling you to reach decision-makers and professionals who matter to your business.
Why Hashtags Matter on LinkedIn
Hashtags on LinkedIn make content discoverable beyond your immediate network. People follow hashtags to curate their feed; recruiters, potential partners, and clients also monitor hashtag activity. Using the right combination signals topical authority to LinkedIn’s algorithm and increases the likelihood your post will appear to relevant audiences. Over time, consistent use of curated hashtags builds topic recognition and helps position you as a trusted voice in your field.
Three Types of Hashtags for B2B Success
Industry Hashtags (Broad Reach): These tags connect your post to a wider professional community — examples include #Fintech, #HealthcareIT, or #SupplyChain. Industry tags cast a wide net and are good for awareness campaigns.
Professional Hashtags (Networking): Tags that attract peers, hiring managers and collaborators — for example #ProductManagement, #TalentAcquisition, or #SalesLeadership. Use these when your goal is connections or recruitment.
Thought Leadership (Authority): Tags that highlight perspective and long-form insights — e.g., #FutureOfWork, #AIinBusiness, or #SustainableBusiness. These tags help position you as a subject-matter expert and encourage shares and comments from peers.
How to Choose Hashtags for LinkedIn
- Start with the primary business topic — this becomes your core hashtag.
- Research peers and thought leaders — see which tags they consistently use.
- Mix one broad industry tag, one professional/networking tag, and one or two thought leadership tags per post.
- Avoid irrelevant or sensational tags — they reduce professional credibility.
Example: for a post about a new B2B SaaS feature, use #SaaS (industry), #ProductLeadership (professional), and #ProductLedGrowth (authority).
How Many Hashtags Should You Use?
LinkedIn’s best practice is a concise approach — typically 3–5 hashtags per post. This keeps the message professional and targeted. Adding too many hashtags can appear spammy and distract from the core message. If you want to include more supporting tags, consider placing them in the first comment after the post so the main body remains clean.
Where to Place Hashtags
- Embed key hashtags naturally within the post lines or add them at the end of the post.
- Use a small set in the main post and add supplementary tags in the first comment if necessary.
- Consistently use hashtags across similar posts to create a thematic content lane.
Crafting High-Impact Hashtag Sets
Use this generator to quickly produce balanced sets. After generating, manually review and select tags that align with your post goal — awareness, hiring, lead generation, or thought leadership. Manual curation ensures the final set resonates with your intended audience and business objective.
Tip: maintain a spreadsheet of high-performing tags per content bucket (case studies, product updates, hiring posts) and reuse top-performing tags with small variations over time.
Measuring Hashtag Performance
Track which posts gained profile visits, follows, or inbound messages attributed to hashtags via LinkedIn Analytics. Look at impressions from hashtags and the engagement rate. Over weeks, identify tags that consistently bring meaningful traffic and focus on them. Keep a record and iterate — A/B test different combinations to find the most effective sets for your niche.
Examples & Use Cases
Example — Product Announcement: Use #ProductLaunch, #SaaS, #ProductManagement to reach buyers and product leaders.
Example — Hiring Post: Use #Hiring, #TalentAcquisition, #RemoteJobs to attract candidates and recruiters.
Example — Thought Leadership Article: Use #FutureOfWork, #Leadership, #Strategy to surface your article to decision-makers and content curators.
Common Mistakes to Avoid
- Using irrelevant or overly trendy tags that do not reflect the content.
- Relying only on broad tags — include niche and professional tags as well.
- Adding too many hashtags in the post body — prioritize clarity and context.
Building a Long-Term Hashtag Strategy
Document which hashtags perform best for each content type and audience. Over time, build curated sets that you can quickly insert into posts. Use this generator to produce variations and then select the highest-performing combinations. Consistency, quality content, and thoughtful hashtag use build credibility and long-term visibility on LinkedIn.
Conclusion
Hashtags on LinkedIn are a strategic tool for professional visibility. Use focused, relevant hashtags to reach the right audience. This generator speeds up the curation process — but the final selection should always be refined manually to maintain professionalism and alignment with your business goals. With measured use, hashtags become a powerful part of your B2B content strategy.